FARAH: SOCIAL MEDIA GROWTH

 
 

 

THE BRIEF

Elevate Farah’s social media presence across Facebook, Twitter and Instagram and increase their following from 49,000 to 100,000 in one year across those platforms.
 

OUR APPROACH

  • Build a 360 degree social media campaign
     
  • Grow social audiences via select influencer seeding, day to day content creation and Facebook advertising campaigns
     
  • Build a Farah online community by encouraging and curating user generated content

THE RESULTS

We over-delivered on our target by 157% with a total audience growth of 121,163 in a year across Farah’s social media platforms.

We established a strong visual identity for the brand on every platform and helped build a Farah online community that included top menswear influencers and re-aligned the brand with other leading contemporary menswear labels.