TRUTH
British weather doesn’t ask permission & most rainwear forces a choice - stay dry or look good. With Hunter, there’s no need to compromise.

TOLD BOLDLY
We made function fashionable: a integrated campaign including weather-triggered “Break Glass in Case of Downpour” activations across UK hotspots, and creator seeding that styled the collection for real streets, real rain.

ADS & CAMPAIGN | PR & COMMS | EVENTS & EXPERIENCES